Duration

09/2020 – 012/2020

Role

Product Designer, Logo Designer, Web Developer

Work

Branding, Product Design, Marketing, Web Development, UI/UX

For the brand design course at Berkeley DESINV 198, I ideated and designed Refilz, an e-commerce assistance platform to streamline your purchases. I am also performing as a teaching assistant for this course next semester!

Refilz is a platform that partners with e-commerce providers to aggregate consumers’ products that have to be refilled on a consistent basis, apply a QR-code like tab that when it is placed trashcan, will pass through a 3D scan mesh and will then automatically work with the necessary e-commerce platform to refill those products for you automatically and show up at your doorstep.

Logo

The logo displays this QR-code like scanner that will be scanned by your trash can every time you dispose of an item. It is complimented with fresh colors and a bold type that further signifies this cycle and rotation with the transition from the F to the I.

Values

Moodboard

Color + Type

Black and White

Business Card

Posters

Website

App

Shipping Box

Shipping Van

Brand Rationale

Reflection